Goals

1. Create an independent community for fans and owners of Feliks products.
2. Support current forums and discord channels with Felik’s eye and engagement.
3. Collate the current customer database to leverage the past 25 years.
4. Re-vamp Felik’s management of press, assist in guiding social media.

Vision

to build the most consumer forward company in the high end amplifier space.

Strategy

1. Community driven engagement

• Leverage our network of community members, reviewers, and influencers to drive the brand forward throughout various platforms
• Provide product tours for in home auditions of Feliks products in exchange for impressions, reviews, and other forms of engagement.
• Identify community members who’d like to do longer form reviews on Head-Fi.

2. Centralize data of customers and press.

• Help Feliks finalize an email list of customers.
• Maintain and update any current press list Feliks has.
• Identify the communities dealers have and how Feliks can be involved in them.

3. In-person Ambassadorship

• Management of stateside show presence.
• Sponsorship of community meetups with Feliks products.
• Increase relationships with stateside dealers as needed.

To Get Started…

From me you’ll get:

• A contract specifying finalized details once mutually agreed upon.

From you over the next few weeks:

• An NDA if you need me to sign one.

Any questions? Comments? Let us know.

Thanks,

-Seb

Three Month Focus

September

• Product and company training.
• Exploration on my own time behind the scenes to better understand where I can help.
• Identification of key Discord communities Feliks wants to support non monetarily.
• Identifications of key forum threads outside of Head-Fi Feliks would like me to manage.

October

• Management and engagement on forum threads outside of Head-Fi.
• Initial press list for new push of reviews for a requested product.
• Finalize email list of Feliks customers.
• Roadmap of trade shows and meet-ups Feliks can become more involved in.

November

• Look into CanJam Dallas (November 2nd) as first trade-show to attend as a Feliks representative, support a dealer who has Feliks products on display.
• Ongoing management of threads and review list.
• Activate community members and customer list to support a specified product.

Rates

USD 2,500 a month paid at the end of the month. First month’s fee upfront to begin.

*As requested, this is the standard rate I generally have my clients of Feliks’ size

*This rate is designed to be practical for a long term focus. We will revisit every 3 months.